The need of the hour for Kannadigas today is to go entrepreneurial. The economic policies of the Government have resulted in sector after sector (which were earlier in full or partial Government control) being privatized. Also, consumption by people has increased in the past decade, hence there is great demand for new products & services, many of which was earlier unheard of. All these present a grand case for every second Kannadiga to go entrepreneurial. Are we Kannadigas ready for it? Do we Kannadigas have the stomach to take on the challenge of establishing business enterprises to service the huge business opportunities within & outside Karnataka?
Do you think there is an option for us, the Kannadigas anyway? NO. We have no option but to get on the race. If you don't get on the race and compete, you are gone. If Kannadigas do not, someone else does it. Ultimately people are looking for good products and services, Period. It does not matter to them as to who makes a product or who sells it. Generally a lot many Kannadigas express their worries about issues like discrimination against Kannadigas in jobs, consumer service and many other facets. If this concern of theirs could be converted into concrete action of creating enterprises, that would work wonders. Many of the problems that Karnataka and Kannadigas face today can be addressed by Kannadigas getting big time into business. Kannadigas will have more money, more money will get pumped into Karnataka's economy, more Kannadigas will get jobs, Karnataka government will be more confident in taking up welfare & development programmes & so on and so forth.
Kannadigas, it's time to get started
For those Kannadigas who want to build great brands & have access to intellectual & financial resources, they should go the whole hog and start higher end businesses which create great value for the customer as also great valuation for the promoters. Also, there are huge opportunities in being dealers, distributors, resellers, franchisees for larger existing brands. Kannadigas should just grab every business opportunity – be it product or service, high-tech or low-tech, own brand or dealership, urban or rural, big or small. One thing for all of us to remember is if we do not get on this race in the next couple of years; we just cannot get in & may be out of it for a very long time to come. So Kannadigas, what are you waiting for? Look for business opportunities around you and start your enterprise