Wikipedia defines Glocalisation (or glocalization) is a portmanteau of globalization and localization. By definition, the term "glocal" refers to the individual, group, division, unit, organization, and community which is willing and is able to "think globally and act locally." The Yahoos, the MSNs, while keeping their global focus intact, have aptly realized the importance of acting locally to penetrate into multi-lingual markets like India.
The multi-lingual internet
By focusing on several Indian languages, the Yahoos and the MSNs have taken the first step in tapping the business potential of India's multilingual market. Yes, even the world of Internet in India is absolutely multilingual in nature. The number of movie, music, news, business, matrimony, sports portals in different Indian languages is on the rise and that definitely is an indication of the business potential each language has got.
The role of IT Kannadigas
Countries such as China and Japan have explored all avenues of technology to reach their goals of bringing their rather complicated scripts onto every medium that is involved in businesses - be it print, visual media or the Internet. The point here is that these people have figured out ways in which their language yields well into a form favorable for business, even in the world of Internet. This motivation to effectively use such facets of local language and constantly upgrade it to meet market expectations to be successful in a business is what is required in our businessmen too. IT Kannadigas, who make technology work for the rest of the world, should also focus on shaping their language into a form favorable for business, even in the world of WWW. Be it print, visual or the new age Internet media, Kannadigas should go entrepreneurial full throttle and reap rich returns.